Privacy Policy (GDPR)

Effective from 3. 3. 2025
Provider Etabl s.r.o., Rybná 716/24, Staré Město, 110 00 Prague

This document explains how Etabl s.r.o. (hereinafter the „Provider”) processes personal data of users of the website www.martinaocadlikova.cz (hereinafter the „Web”) in accordance with Regulation (EU) 2016/679 (GDPR) and Czech Act No. 110/2019 Coll., on the processing of personal data.

1

What personal data do we process?

We process the following categories of personal data:

Data required for registration and user account

  • First name and last name
  • Email
  • Password (hashed)
  • Phone number (optional)
  • Billing details (if purchasing paid services)

Data related to online product purchases (courses, e-books, webinars, mentoring, coaching)

  • Billing details (name, last name, address, email, phone)
  • Payment details (payment provider, amount, payment date – not card number)

Technical data and analytics

  • IP address
  • Cookies (see Cookie Policy)
  • Device and browser information
  • Website activity history (visited pages, clicks)

Data when contacting support

  • Email communication
  • Any additional data voluntarily provided by the user
2

For what purposes do we process personal data?

  • Contract fulfillment (e.g., service provision, account creation, order processing)
  • Legal obligations (e.g., invoice retention under accounting laws)
  • Marketing purposes (sending newsletters, targeted ads – only with consent)
  • Website analytics and improvements (anonymised data for Google Analytics)
  • Protection of rights and fraud prevention
3

Legal basis for data processing

We process personal data based on the following legal grounds:

  • Contract fulfillment Account registration, orders, service provision
  • Legal obligation Invoicing, accounting document retention
  • Legitimate interest Analytics, website improvements, security
  • Consent Marketing, newsletters, cookies
For marketing emails and cookies, we require explicit user consent.
4

To whom may personal data be disclosed?

We do not sell your data to third parties. However, we may share it with:

Data processors

  • Payment service provider (GoPay)
  • Website technical support and IT management
  • Analytics tools (Google Analytics)

Legal and Tax Entities

  • Accountants and tax consultants
  • Government authorities (e.g., tax office)
5

Sending news and insights via WhatsApp

By subscribing to my newsletter and insights by scanning the QR code or sending an initial message to my WhatsApp, you acknowledge the following:

  • Purpose of processing I am processing your phone number and name solely for the purpose of sending occasional marketing messages, insights from my practice, and information about my services (e.g., courses, coaching).
  • Legal basis The legal basis for this processing is your voluntary and explicit consent, which you give by sending the first message or scanning the QR code.
  • Means of communication Communication takes place via the WhatsApp Business application. I use the „Broadcast List” function, which ensures that your details are not visible to other subscribers and communication takes place discreetly (1-to-1).
  • Retention period We will process your data for the duration of my project, but no longer than until your consent is withdrawn.
  • Withdrawal of consent (Unsubscribe) You can withdraw your consent at any time, free of charge. Simply send me a message on WhatsApp stating „STOP”. Upon receipt of this message, your number will be immediately removed from all lists and databases for this purpose.
  • Security Your contact details are secured in accordance with the technical standards of the WhatsApp Business application and are protected against access by unauthorised persons.
5

Contact details for the data controller

Company Etabl s.r.o.
Address Rybná 716/24, Old Town, 110 00 Prague